Verde Es El Nuevo Oro
CONVIERTE TUS PALABRAS EN ACCIÓN, LIBERA EFECTIVO Y CREA UN MUNDO MEJOR
Bienvenido a un viaje que redefine cómo los negocios pueden prosperar mientras respetan nuestro planeta. Este libro es tu guía a través del complejo mundo de la sostenibilidad, mezclando urgencia con practicidad para inspirar acción. Espera un proceso de pensamiento claro y atractivo para transformar desafíos intimidantes en oportunidades de crecimiento e impacto.
Comenzamos con ¿De cuánto estamos hablando? para explorar los costos innegables de la inacción y las recompensas de actuar. Luego, ¿Por qué importa? revela cómo las decisiones de cada empresa impactan ecosistemas y comunidades, instándote a repensar el valor mismo. ¿De qué estamos hablando? desmitifica la sostenibilidad, ayudándote a priorizar los problemas más relevantes. ¿Cuándo hacer qué? ofrece un camino posible para empezar pequeño con intención de escalar, asegurando que los movimientos audaces se basen en un aprendizaje continuo. ¿Cómo empezar? te equipa con enfoques para convertir la intención en realidad. Finalmente, Puerta a un aprendizaje profundo abre caminos para un descubrimiento más amplio, manteniendo vivo tu viaje de desarrollo.
Ya seas un entusiasta del Lean o nuevo en sostenibilidad, este libro te encuentra donde estás, entrelazando principios con pasos prácticos. No se trata de un cambio abrumador, sino de construir sobre lo que tienes para marcar la diferencia. Únete a nosotros para descubrir cómo tu negocio puede encontrar su lugar en un mundo próspero y justo. La responsabilidad comienza aquí, con nosotros.
El e-book está disponible para leer en línea y está activo por 365 días desde la fecha de compra.
Acceso al E-Book 365: Desbloquea un e-book dinámico y visual (menos de 100 páginas) lleno de valiosos conocimientos. No disponible para impresión ni descarga debido a actualizaciones continuas, tu acceso de 1 año te permite explorar a tu ritmo y revisarlo durante todo el año.
Reseñas y comentarios
“What sets this book apart is its immediate usability. Within just a week of reading, I found myself using its principles to explain sustainability-linked opportunities to a vice president, with clear impact. It gives professionals the language, rationale, and tools to make a compelling case for action at the highest levels. Green is the New Gold is more than a sustainability book—it’s a strategic leadership guide for a regenerative future. It will be especially valuable for those who want to do better, not just say better.”
“The book is well structured and informative. The user experience is pleasant and simplified without being simplistic. Would serve as a useful how to guide for companies wishing to pursue sustainable practices in a cost effective way starting at very basic right up to sophisticated. ”
“"Green is the New Gold" by Rose Heathcote is an absolute gem in the realm of sustainability literature. This e-book is not just a guide; it’s a transformative journey that redefines how businesses can thrive while respecting our planet. What sets this book apart is its simplicity and clarity, making complex sustainability concepts accessible and actionable for everyone..."Green is the New Gold" is a clear, engaging, and inspiring read that I wholeheartedly recommend. Rose Heathcote’s passion and expertise make this book a standout resource in the field of sustainability.”
“Impactful to the core, this book not only identifies the real issues, but provides solutions, ideas and real insights. Authentically written, extremely well researched, and meaningful, this book is a must-read for leaders, aspiring leaders, learners and employees alike. Whatever your industry or business, this read has something for everyone. I highly recommend this book, for anyone who cares about themselves, their families, their businesses, their futures. Green, as the author explains, really is the new Gold.”
“A lifelong advocate for creating "Thinking People," Rose eloquently advances this mission in her latest work....This book is an indispensable guide for redefining stakeholder value, navigating legislation, building teams, and launching small projects that link on the ground action to your unique sustainability strategy. Rose’s vision is clear, actionable, and inspiring—essential reading for anyone committed to a better future.”
“This perfectly timed and relevant book by Rose Heathcote is a compelling and practical guide for any business leader serious about embedding sustainability into their strategy. Heathcote makes a strong case for why responsible, regenerative business is not only a moral imperative but a competitive advantage. The book is rich with actionable insights and frameworks that make sustainable transformation accessible, no matter where you are on the journey. I highly recommend it to executives, strategists, and operational leaders looking to future-proof their organizations in a changing world.”
Transformation to the Sustainable Enterprise